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The Application of Social Marketing Principles to Educator Recruitment and Retention

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Publication Date: January 2004

Publisher(s): Jewish Education Service of North America

Author(s): Carol Schechter

Series: Agenda: Jewish Education 17, Spring 2004

Special Collection: Berman Jewish Policy Archive

Topic: Culture and religion (Religion and religious groups)
Education (Education personnel and population)

Keywords: Jewish education; Employment; Professionalism

Type: Other

Coverage: United States


The author outlines the ways in which national, communal and individual organizations in Jewish education can utilize social marketing principles and techniques to encourage recruitment and retention of Jewish educators.