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A Project of

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Entrepreneurial Opportunities for Women in the Handmade Craft Industry

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Abstract:

The purpose of this report is to provide HandMade in America information that will help the organization adapt its organizational structure and strengthen its marketing efforts in order to enhance business opportunities for local artisan partners. HandMade in America is a nonprofit organization that promotes sustainable entrepreneurial strategies for western North Carolina's handmade craft artisans. The report is based on interviews with other organizations that produce handmade products, as well as interviews with innovative fair-trade organizations that sell products at the wholesale and retail level.