Nothing Is Ever Forever


 

Publication Date: January 1993

Publisher: Jewish Communal Service Association of North America

Author(s): Ivan C. Schonfeld

Research Area: Banking and finance

Keywords: Funding; Outreach; Philanthropy

Type: Report

Coverage: United States

Abstract:

Traditional fund-raising approaches that have worked so effectively with older donors must be modified if we are to secure younger people's interest and support for Jewish communal institutions. Today's donors demand greater visibility, recognition, and involvement in the projects that they fund. Targeted appeals and recasting Jewish needs in humanitarian forms are also essential.