The Role of National Firms in Medicare+Choice
Publication Date: June 2002
Publisher: Henry J. Kaiser Family Foundation
Author(s):
Research Area: Health
Type: Report
Coverage: United States
Abstract:
This report addresses national managed care firms participation in M+C and the factors influencing their decision processes about M+C products. Based on interviews with executives and senior staff of national managed care firms, this report examines how eight national firms strategically position their M+C product, including the process that firms use when making decisions and the key factors they say most influence their decisions related to participation.
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