The Application of Social Marketing Principles to Educator Recruitment and Retention
Publication Date: January 2004
Publisher: Jewish Education Service of North America
Author(s): Carol Schechter
Research Area: Culture and religion; Education
Keywords: Jewish education; Employment; Professionalism
Type: Other
Coverage: United States
Abstract:
The author outlines the ways in which national, communal and individual organizations in Jewish education can utilize social marketing principles and techniques to encourage recruitment and retention of Jewish educators.
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