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Market Research Can Help the Air Force Maintain a High-Quality Supply Base

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Publication Date: January 2006

Publisher(s): RAND Corporation

Author(s): Nancy Y. Moore; Nancy Nicosia

Funder(s): RAND Corporation

Funder(s): RAND Corporation

Topic: Military and defense (Military spending)

Abstract:

This research brief summarizes a "how-to" guide for U.S. Air Force commodity teams tasked with conducting market research in order to improve Air Force procurement by emulating commercial best practices.